As Australia’s homegrown cruise line and a major purchaser of Australian strawberries, P&O Cruises is joining guests in backing Australia’s strawberry producers during the current challenging period.
A special ‘strawberry fair’ is being held across all five ships in the P&O fleet this weekend with guests having the choice of a wide selection of strawberry desserts on display in the Sugar Bar (pictured) in the ships’ Pantry food outlet.
“As Australia’s home grown cruise line we buy large quantities of fresh strawberries from local producers,” said Sture Myrmell, President of Carnival Australia and P&O Cruises Australia.
“It’s only natural that we’d want to join with our guests in standing by strawberry farmers who are currently experiencing such a major challenge to their livelihoods.”
In a typical year, P&O Cruises purchases up to six tonnes of strawberries from local producers.
The cruise line is already working with Rural Aid’s Buy-A-Bale campaign on a separate initiative to support Australian farmers affected by the current severe drought.
Eighty-five cabins across two cruises on Pacific Dawn and Pacific Explorer have been donated by P&O to give farmers ‘time out’ from the drought.